Home OPPORTUNITIES Commercial Excellence and Retail Strategy Lead at Safaricom Kenya

Commercial Excellence and Retail Strategy Lead at Safaricom Kenya

Commercial Excellence and Retail Strategy Lead at Safaricom Kenya – How to Apply.

Job Description

Safaricom is the leading provider of converged communication solutions in Kenya. In addition to providing a broad range of first-class products and services for Telephony, Broadband Internet and Financial services, Safaricom seeks to uplift the welfare of Kenyans through value-added services and support for community projects.

About Job

We are pleased to announce the following vacancy of Commercial Excellence and Retail Strategy within the Channels & Distribution Division.  In keeping with our current business needs, we are looking for a person who meets the criteria indicated below.

Reporting to the Head Route to Customer, the role holder will build a clear commercial and retail strategy and plans for the short, medium and long term to protect and grow Safaricom’s volumes and market share, monitoring of commercial team performance and coordination of commercial operations


Sales Management

  • Coordinate all sales projects Automation, Analytics, Commercial Standards, Scorecards and ensuring that the desired results are achieved whilst promoting a culture of continuous improvement in the function
  • Coordinate all sales projects and programs including automation and benchmarking against great commercial practices across Safaricom markets and other industries.
  • Provide leadership in tracking commercial performance metrics and global commercial reporting, clearly articulating opportunities to help close business gaps. Working with business leaders to identify market trends that impact performance with a lens on the competitive landscape
  • Spearhead the Controls and Compliance workstream for the Commercial team and ensure compliance and effective use of processes in the work environment.
  • Monitor current and emerging trends in the commercial front end of the business, recommending and pushing through breakthrough strategy that drive sales
  • Sales growth driver – development, measurement and tracking (3rd Party Audit Analysis) and performance insights, market & competitor monitoring, analysis and reporting whilst developing Commercial Insights.
  • Assessment of team capability to deliver, recommending, selecting and implementing training programs for field teams. Liaison for functional training with HRBPs and support in consequence management.
  • Management of the Commercial Strategy& Operations Team to deliver superior operational support to the Safaricom commercial department, within stipulated annual budget
  • Build alignment across stakeholders and trade partners, leading to significant step change in commercial effectiveness through the team as well as the wider organization

Retail Strategy

  • Define and align the Retail Franchising Strategy to ensure the achievement of strategic initiatives.
  • Leverage on partnerships to drive the rollout of franchise outlets in the territories
  • Work with the Regional Business Leads to grow franchise outlets that will create service experience excellence
  • Prepare and monitor Retail and Franchising rollout plans and operational budgets.

Retail Strategy

  • Coach to optimize performance of team members
  • People & performance management


  • Bachelor’s degree in business administration or related field
  • Demonstratable experience in development of Strategy, financial modeling and forecasting to drive business outcomes
  • At least 6 years Commercial leadership experience in a Telco or an FMCG
  • Ability to recognize business critical activities and ensure organization is fully lined up to support.
  • Ability to translate business objectives into benefits for customers and consumers in a compelling commercial argument
  • Ability to translate raw data into useful insights to drive business objectives
  • The role is a key leadership position in Safaricom and is expected to work as part of a cross functional team encompassing Regional Sales, Supply chain, Finance, Risk, Legal etc. The incumbent requires an understanding of how the total Safaricom market dynamics play and how Safaricom can leverage and unlock business growth.

Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 2 September. 2022

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